
HCP ARCHITECTURE & ENGINEERING
Architecture with principles
HCP is an international architecture and engineering consultancy with more than 25 years of experience. It was born with its founder's firm purpose of creating a studio in which the essence of architecture was truly relevant.
In an industry that praises great figures, HCP needed to convey, above all, their vision and great commitment to architecture and their clients. In this sense, the new brand was built around the idea "architecture with principles" and the visual identity was inspired by the three classical principles of architecture: firmness, beauty and utility. These principles symbolize the honesty that rules each of their projects and each of their acts.
Strategy & Messages Baud︎︎︎
In an industry that praises great figures, HCP needed to convey, above all, their vision and great commitment to architecture and their clients. In this sense, the new brand was built around the idea "architecture with principles" and the visual identity was inspired by the three classical principles of architecture: firmness, beauty and utility. These principles symbolize the honesty that rules each of their projects and each of their acts.
Strategy & Messages Baud︎︎︎












